airtango at FIBO 2026: Digital Communication for Fitness and Health

At this year's FIBO 2026, airtango presented innovative solutions for digital communication within fitness studios and physiotherapy practices. Operating under the name Instore TV GmbH, the company demonstrated at stand 8D24 how modern businesses can reach their members and patients through targeted information and entertainment systems.

A Smart Ecosystem for the Studio Floor

The focus of the exhibition was the airtang ecosystem. The company presented the evolution of its core components, which have been expanded with new features based on data and real feedback from studio practice since the last FIBO. A central element is the airtango Navigator. As a digital touchpoint, the Navigator makes offers, additional services, and partner products tangible directly within the studio. Members can stay informed about promotions and be instantly guided via QR code, creating a modern service and sales experience on the training floor.

Complementing this, myairtango serves as the central backend of the system. Here, operators can manage all content for the Instore TV system as well as the Navigator. Whether it is course information, events, or partner campaigns—content can be planned centrally and played out across multiple locations. This allows fitness studios and physiotherapy practices to design communication efficiently while strengthening customer loyalty through relevant information.

Information and Entertainment Combined

In addition to the Navigator, the topic of Instore TV was a vital part of the presentation. By utilizing displays in training areas, members are provided with a mix of infotainment, sports highlights, and weather updates. The goal is to generate additional attention and unlock new revenue opportunities through this digital communication without increasing the workload of on-site staff.

With the presentation of these solutions, airtango demonstrated how the connection of digital control and targeted engagement enriches the daily routine in modern training centers. The combination of the Navigator for the floor and the efficient backend via myairtango offers a holistic solution for modern studio communication.

Further information on the range can be found at https://www.airtango.com.